Objective & Challenge
Biblia Chora Estate, located on the slopes of Mount Pangaio and surrounded by 650 acres of organic vineyards, produces some of Greece’s finest wines. Our challenge was to design a modern, practical website that met technical requirements such as responsive design, while also reflecting the elegance and aesthetics essential to the wine industry.
Strategy & Creativity
To create a truly immersive experience, we combined clear information architecture with rich visual storytelling. Professional videos and photographs were captured to frame the estate’s history and transform the website into a virtual journey of flavors and aromas. Subtle graphic touches were integrated sparingly, ensuring the wines themselves remained the focal point. Elegant fonts and soft visual effects reinforced the sense of refinement and calm associated with enjoying fine wine.
Implementation & Results
The final website offers visitors an impressive, sensory experience. Within moments, users feel transported to the slopes of Mount Pangaio — among vine leaves, grapes, and cellar barrels — experiencing the daily life of the estate. The design balances functionality with aesthetics, presenting the wines in all their glory while maintaining clarity and ease of navigation.
This digital showcase earned INK Design the Silver Award at the Indie Awards 2022, recognizing excellence in wine industry web design.
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Every award is a story of collaboration, vision, and impact. They remind us that design is not just about aesthetics, but about shaping experiences that resonate deeply.